Search engine optimization basics tips

First to optimize any websites you learned the background of why white hat SEO is good for your site and then you'll start optimizing for your website.
The major key to ranking excellent in Google the visible keyword on the pages. In this topic you will learn keyword optimization that helps you chose and optimize the right keyword for your website.

Keyword optimization strategy

• Keyword selection: first check what your page offer. Then think which word audience might use for search for your website and make keywords based on those words.
• Keyword optimization: apply your selecting keyword on to the appropriate page.
Top-Left-Down keyword optimize strategy

According to this strategy we placed our important keyword on the top left of our keywords are placed, the more weight Google give to them. Your best bet is to place your keywords near the top of your page.

Keyword selection

The most important thing is whether your pages are optimized for and rank highly in search engines for keywords that people actually want to find. If no one searching for you target keywords that it is nothing matter of highly search engine ranking.

Keyword optimization

Once you selected keywords, now a time to apply them on your website.  Search engine give more weight to title and heading. First 200 hundred words are so important for websites.

Here are some things which you have to optimize:-

1 Title tag (<title>):- all SEO expert agree with the title tag is the most important tag for any kind of website.

2 page heading and subheadings: - the page heading and subheadings are the next important feature of the any website. Page heading is also known as title and subheadings also know as subheading. Page title and subheading important on the relevancy point of views. It tell that whether page is relevant or not. Some people use the image on the place of text, but you should have to use text version to explain to user to their information because page heading and subheading is important tags, we can't waste these tags in graphics.

3 Abstract: - after the title and page heading, your page have some text which describe what is your page about.

4 Major headings and terms in bold and italics: - major headings and terms in bold and italics font, it also influence your ranking in search engine.

5 Keyword in the text: - your important keyword should be come in text; some time people don't do this and result not able to get raking and traffic for website.

6 hyperlinks: - if you link to your own page, always use keywords, an instead of URL of your website.

The abstract first 200 words most important, in text use important keywords for your websites.

 

SEO Glossary

Keywords, keyterms, and keyphrases

Keywords, keyterms, and keyphrases  are the words you want your Web site to rank well for in the search engine results pages.

Link Farm

In SEO, a link farm is the page full fill of links. Many SEO experts use these techniques to increase number of links for their website and make fool to Google or various other search engines.

Organic listings

Organic listings are free listing in search engine. In this your website automatically come in ranking with keyword, keyterms, and keyphrases.

Search engine marketing (SEM)

SEM refers to marketing your Web site to the search engines through ads and paid placement, as well as using SEO techniques.

Search engine optimization (SEO)

SEO is the art and science of making web pages attractive to the search engines and getting traffic and ranking to your website.

Spamming

Spamming is a technique of SEO that use to increase the ranking for your website. Spamming can various form but for simple definition spamming is in which you influence ranking of website. Black hat SEO is an instance of spamming.